Filed under: I guess it was the B1G’s Manifest Destiny?
In what was leaked early this morning, it appears that USC and UCLA will join the Big Ten Conference in 2024.
With both USC and UCLA confirming it on social media just minutes ago, the move is official. news!
UCLA is joining the Big Ten Conference at the start of the 2024-25 season! ➡️: https://t.co/ygoY70o2bo #GoBruins pic.twitter.com/Cgj5orGhiI OFFICIAL: USC will join the Big Ten Conference in 2024.
The and B1G will be on the West Coast soon! #BoilerUp in SoCal!
Welcome to the @bigten , @UCLAAthletics & @USC_Athletics ! pic.twitter.com/vXp78A4da9 Now, the Big Ten is sitting at 16 teams and I am at the point of, why stop there?
Make it 20, 30!
MEGA CONFERENCE!
All joking aside, I think we know what drove this move, $$$$$$$, just like getting the east coast market involved with adding Rutgers and Maryland years ago, now, the B1G will tap into the Los Angeles market.
And, while I think most B1G fans don’t love this move, it makes sense in terms of the money flow.
All B1G schools get so much money from the Big Ten Network and now that will only increase.
If USC is slated to play in West Lafayette at noon at any given point, that is a 9 AM watch session in LA, hard to complain.
A few things I am looking forward to.
The Big Ten has completed it’s Manifest Destiny, it has spread this conference from sea to shining sea, President Polk is smiling in his grave. source